{"id":2179,"date":"2022-01-24T16:47:01","date_gmt":"2022-01-24T16:47:01","guid":{"rendered":"https:\/\/creation.pt\/?post_type=portfolios&#038;p=2179"},"modified":"2025-10-10T14:58:10","modified_gmt":"2025-10-10T14:58:10","slug":"merece","status":"publish","type":"portfolios","link":"https:\/\/creation.pt\/en\/project\/merece\/","title":{"rendered":"Merece"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"2179\" class=\"elementor elementor-2179\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-182d6a7 elementor-section-boxed elementor-section-height-default elementor-section-height-default jltma-glass-effect-no\" data-id=\"182d6a7\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-cf54525 jltma-glass-effect-no\" data-id=\"cf54525\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6bd29d7 jltma-glass-effect-no elementor-widget elementor-widget-menu-anchor\" data-id=\"6bd29d7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"1\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4cdd465 wrapper-small elementor-section-full_width elementor-section-height-default elementor-section-height-default jltma-glass-effect-no elementor-invisible\" data-id=\"4cdd465\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-1cecc07 jltma-glass-effect-no\" data-id=\"1cecc07\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cc22e8c jltma-glass-effect-no elementor-widget elementor-widget-cygnitextbox\" data-id=\"cc22e8c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"cygnitextbox.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<!-- Heading Wrapper -->\n<div class=\"text-wrapper\">\n    \n    <div data-delay=\"0\" style=\"color:#000000;\" class=\"caption align-left has-animation lines-fade-up\" data-scroll>SCOPE OF WORK:<\/div>\n  <p data-scroll data-delay=\"0\"  class=\"has-animation lines-fade-up align-left\" style=\"font-weight:400;font-style:normal;color:#000000;\">Brand Strategy<br>\nBrand Identity<br>\nGraphic Design<br>\nDigital<br>\nSocial Media\n<\/p>   \n\n<\/div>\n<!--\/ Heading Wrapper -->\n\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-342fc71 jltma-glass-effect-no\" data-id=\"342fc71\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6d8e3b3 jltma-glass-effect-no elementor-widget elementor-widget-cygnitextbox\" data-id=\"6d8e3b3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"cygnitextbox.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<!-- Heading Wrapper -->\n<div class=\"text-wrapper\">\n    \n    <div data-delay=\"0\" style=\"color:#000000;\" class=\"caption align-left has-animation lines-fade-up\" data-scroll>THE CLIENT: CONTISYSTEMS<\/div>\n  <h5 data-scroll data-delay=\"0\"  class=\"has-animation lines-fade-up align-left\" style=\"font-weight:400;font-style:normal;color:#000000;\">Contisystems created and implemented MERECE, a platform that, with the support of partners, aims to selectively collect electronic cards and recycle them, so that their plastic and metal components do not affect the environment. The visual identity we created for MERECE combines the shape of the card with plant shapes, in an organic cycle which can be connoted with circular economy and also with a return to a starting point. The design, brand signature and brand manifesto, website and all communication materials embody the purpose, values and messages that the brand intends to convey to different audiences.<\/h5>   \n\n<\/div>\n<!--\/ Heading Wrapper -->\n\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-18ad66f elementor-section-boxed elementor-section-height-default elementor-section-height-default jltma-glass-effect-no\" data-id=\"18ad66f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9c6a125 jltma-glass-effect-no\" data-id=\"9c6a125\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-635ff73 elementor-arrows-position-inside elementor-pagination-position-outside jltma-glass-effect-no elementor-widget elementor-widget-image-carousel\" data-id=\"635ff73\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;1&quot;,&quot;navigation&quot;:&quot;both&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;effect&quot;:&quot;slide&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Image Carousel\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 of 2\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/creation.pt\/wp-content\/uploads\/2022\/01\/2_carrocel-scaled.jpg\" alt=\"2_carrocel\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 of 2\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/creation.pt\/wp-content\/uploads\/2022\/01\/2b_carrocel-scaled.jpg\" alt=\"2b_carrocel\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-left\"><\/i>\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-right\"><\/i>\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-42c5f24 elementor-section-boxed elementor-section-height-default elementor-section-height-default jltma-glass-effect-no\" data-id=\"42c5f24\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-48e16eb jltma-glass-effect-no\" data-id=\"48e16eb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div 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https:\/\/creation.pt\/wp-content\/uploads\/2022\/01\/3-2048x1155.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c534f75 animated-slow jltma-glass-effect-no elementor-invisible elementor-widget elementor-widget-image\" data-id=\"c534f75\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"2560\" height=\"1709\" src=\"https:\/\/creation.pt\/wp-content\/uploads\/2022\/01\/2020_11_11_CONTISYSTEM-MERECE-CP-posters-scaled.jpg\" class=\"attachment-full size-full wp-image-2673\" alt=\"\" srcset=\"https:\/\/creation.pt\/wp-content\/uploads\/2022\/01\/2020_11_11_CONTISYSTEM-MERECE-CP-posters-scaled.jpg 2560w, https:\/\/creation.pt\/wp-content\/uploads\/2022\/01\/2020_11_11_CONTISYSTEM-MERECE-CP-posters-300x200.jpg 300w, https:\/\/creation.pt\/wp-content\/uploads\/2022\/01\/2020_11_11_CONTISYSTEM-MERECE-CP-posters-1024x683.jpg 1024w, https:\/\/creation.pt\/wp-content\/uploads\/2022\/01\/2020_11_11_CONTISYSTEM-MERECE-CP-posters-768x513.jpg 768w, https:\/\/creation.pt\/wp-content\/uploads\/2022\/01\/2020_11_11_CONTISYSTEM-MERECE-CP-posters-1536x1025.jpg 1536w, https:\/\/creation.pt\/wp-content\/uploads\/2022\/01\/2020_11_11_CONTISYSTEM-MERECE-CP-posters-2048x1367.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0ea64f5 animated-slow jltma-glass-effect-no elementor-invisible elementor-widget elementor-widget-image\" data-id=\"0ea64f5\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"2560\" height=\"1134\" src=\"https:\/\/creation.pt\/wp-content\/uploads\/2022\/01\/4-scaled.jpg\" class=\"attachment-full size-full wp-image-3689\" alt=\"\" srcset=\"https:\/\/creation.pt\/wp-content\/uploads\/2022\/01\/4-scaled.jpg 2560w, https:\/\/creation.pt\/wp-content\/uploads\/2022\/01\/4-300x133.jpg 300w, https:\/\/creation.pt\/wp-content\/uploads\/2022\/01\/4-1024x454.jpg 1024w, https:\/\/creation.pt\/wp-content\/uploads\/2022\/01\/4-768x340.jpg 768w, https:\/\/creation.pt\/wp-content\/uploads\/2022\/01\/4-1536x681.jpg 1536w, https:\/\/creation.pt\/wp-content\/uploads\/2022\/01\/4-2048x907.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-915e5e8 animated-slow jltma-glass-effect-no elementor-invisible 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2560px) 100vw, 2560px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5c4b2f6 elementor-section-boxed elementor-section-height-default elementor-section-height-default jltma-glass-effect-no\" data-id=\"5c4b2f6\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f01b6a7 jltma-glass-effect-no\" data-id=\"f01b6a7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-de89dee jltma-glass-effect-no elementor-widget elementor-widget-spacer\" data-id=\"de89dee\" 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